Our Work

LemonDrop Long Drive

Overview

The LemonDrop Long Drive is a bold, high-energy golf event created to raise awareness and funds for testicular cancer research. Our team partnered with the founder to shape the visual identity of both the event and the LemonDrop brand itself—from the ground up.

Approach

We developed a complete brand system that captured the unique spirit of LemonDrop: fun, fearless, and community-driven. The visual identity combines bold typography, playful illustrations (like the mischievous “Lemondood” mascot), and a vibrant color palette.